Online business can be a goldmine – or a minefield.  David Soskin, former CEO of Cheapflights and Chairman of, has faced all the problems thrown up by building a business on the Internet, and solved them.  Here, he shows you how to:

  • Convert a brilliant idea into something that actually pays
  • Get the funding you need to expand
  • Build a great team of staff and advisers
  • Keep the cash flowing
  • Go global!

Net Profit
provides much needed inspiration and reassurance for would–be start ups and established businesses who want to do more online.